
There are plenty of reasons to be skeptical of the just-revealed Apple Watch. Who wants to use a touchscreen that tiny? Why would I want to send my heartbeat to my friends (a real feature of the watch emphasized in the product’s unveiling)? Why should people who aren’t titans of finance spend $349 on a watch?
But the best reason for skepticism is that it’s, at root, a watch, with the primary purpose of telling time. And time is an illusion.*