Mad Men Recap

Mad Men Recap: Welcome to the Beginning of the End

Every week, Wired takes a look at the latest episode of  Mad Men  through the lens of the latest media campaign of advertising agency Sterling Cooper & Partners. Image: AMC “Are you ready? Because I want you to pay attention. This is the beginning of something. Do you have time to improve your life? Do you have precisely 30 seconds for a word from AccuTron watches? The watch appears, bottom third. The second hand moves with a fluid sweep, and above it? ‘AccuTron Time.’ You go into a business meeting. Is there food in your teeth?